SBAA Membership Information

Sister Bay, Door County

Sister Bay Advancement Association

Are you thinking of becoming a member of the Sister Bay Advancement Association, and want to know more about the organization? Please read on…

SBAA Mission Statement:

The mission of the Sister Bay Advancement Association is to support and promote the business community of Sister Bay by: attracting tourism through a sustainable marketing plan; provide cultural activities and celebratory events that make our community a vital place to live, work and play; and support the development of Sister Bay as a year round community for businesses, visitors and residents.

Benefits of being a SBAA member:

Each SBAA member receives the following with annual membership:

  • Listing of business(es) in annually produced Sister Bay brochure – the go-to guide for visitors;
  • An individual page for your business(es) on the Sister Bay visitor website, with your business logo, a picture of your choosing, description of your business offerings, contact information, link to your website;
  • Listing of business(es) on kiosk at Sister Bay Visitor Center – kiosk is open 24/7.
  • Your business telephone number listed on the kiosk, and a phone is available for visitor use to call your business;
  • Rack card, brochure, or other promotional material displayed in the Visitor Information Center;
  • The old Schoolhouse Visitor Information Center is staffed May through mid-October, and the Coordinator’s office is the winter Visitor Information Center. Visitor Center staff sell each of our member businesses to visitors that come in – a great form of word-of-mouth advertising!
  • E-newsletters from the Coordinator with information on upcoming Sister Bay events and activities, SBAA business and meetings, and Members-Only information and co-op advertising opportunities.

Annual Dues:

Accommodations/Lodging businesses (rental of at least one bedroom): $295 (Visitor Center staff calls each week in-season to check your availability for the coming weekend and help visitors find a place to stay.)

All other businesses: $250

Second business owned: $150 (limited to 1 additional business)

Membership Forms & Payments

Businesses can download and print a form and return it to the Sister Bay Advancement Association office. You can also submit a Credit Card payment  for your membership through PayPal.

Business category

Board of Directors:

The Sister Bay Advancement Association is organized and supported by a board of directors who serve a 3 year term. Each director is a business owner or operator and a member of the Sister Bay Community. The Board of Directors meets the first Thursday of each month at 8 a.m. at the NWTC Learning and Innovation Center.

Current SBAA Board of Directors:

President: Drew Bickford – On Deck Clothing Company
Treasurer: Windy Bittorf – Inn at Little Sister Hill
Village Liaison: Rob Zoschke- Yacht Club At Sister Bay
Tonya Crowell – Bayshore Outfitters
Collin Doherty – Roots Inn & Kitchen
Sara Doherty – Roots Inn & Kitchen
James Larsen – Husby’s Food & Spirits
Rachel Van Valkenburg – Bargains Unlimited

For further information about joining the Sister Bay Advancement Association, please contact:
SBAA Coordinator Louise Howson: (920) 854-3230 or e-mail: